The current age of social media is a blossoming festival of memes and trends. Recently, the 'pawri ho rahi hai' meme appeared on social media circles and within a few hours, its infectious fervour gripped not just the netizens but everyone who watched it. What is interesting though, is that the Uttar Pradesh Police too marked its participation in this latest trend by deploying a catchy and creative interpretation of it, to spread awareness.
The meme crafted by the police department has asked citizens to report to their emergency number 112 if the late-night parties and celebrations are becoming a cause of nuisance for them. The tweet released by the 'Call 112' Twitter account of the UP Police service read, "Yeh hum hain aur humari car hai. Agar late night Pawri aapko disturb kar rahi hai toh yeh humara number hai- 112" (This is us and this is our car. If a late-night party disturbs you, this is our number-112) Making inventive use of the viral trend, Uttar Pradesh Police has become an active member of the 'pawri ho rahi hai' meme club.
This is not the first time that the law enforcement agency has been innovative in its approach to spread awareness. In the past too, Uttar Pradesh Police has often worked on fancy measures using the entertaining trends on social media platforms like Twitter and Facebook, which have been amusing and informative on equal levels.
Sending people into fits of laughter besides igniting their creative minds, the meme appeared when an Instagram influencer from Pakistan, posted a video with some of her friends in a typically modified accent. The meme fever heightened further when the Indian artist, Yahsraj Mukhate turned the entire episode into a riveting song!
With the evolving age of social media that churns interesting trends every other second, the reach of any awareness program gets accentuated when the police department proactively implements such interactive initiatives. If you find this interesting, here's another imaginative exercise implemented by the Indore Police, that you would love to read about-
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