With the utilization of technology, the students of the technical and management institutions in Uttar Pradesh will now aid in improving the 'One District, One Product' (ODOP) scheme. The pupils involved, will improve Aligarh's locks by assimilation of technology and give management mantra to Kannauj perfumes and Bhadohi carpets for international marketing.

Students from more than 250 affiliated institutes will be pulled in for the exercise

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ODOP is an ambitious flagship scheme of the UP government and it is aimed at making the products manufactured in different districts of the state, popular nationally and internationally. ODOP additionally, makes the sellers self-reliant by providing employment opportunities and this includes products that are made only in Uttar Pradesh.

The Department of Micro and Small Industries, government of Uttar Pradesh, in association with Dr. APJ Abdul Kalam Technological University, will organize a Hackathon at the end of November to connect students with ODOP. 14 engineering colleges of the state have been pinned as nodal centres to conduct the Hackathon event. The authorities will welcome suggestions from the students on the ODOP scheme and it is being said that students from more than 250 affiliated institutes will be pulled in for the exercise.

The students of B.Tech will help in improving the product scheme by integrating it with technology, so that the local products can create a mark at the international level. The students of university-affiliated management institutes will also be involved in advising further, on the better management of products. AKTU Vice Chancellor Prof. Vinay Kumar Pathak, stated that the innovative ideas of the students will give products a new identity.